Lame

-Me
This blog almost certainly has no regular readers and yet I'm feeling anxious about posting. This is my problem.

-Colbert
A 'moral authority' like Beck or Limbaugh doesn't appeal to the libs. You identify an audience, develop a message, and then you shape the message into a form that appeals to the audience. Jon Stewart too. Libs seem to respond to the 'snarky' angle just as conservatives respond to the 'moral'.
I'm watching Colbert tonight and I'm not really impressed with his schtick. There's a formula, he follows it, and if your views are similar to his you'll eat it up.
But in fairness you could switch out Colbert's name with just about anyone else's and the message would still hold true. Liberal, conservative, whatever.